About the brand
Aronica
A Fragrant Life, Rooted in Nature
Aronica is more than a home fragrance brand—it is the modern voice of Herb Family, a Korean company with over 40 years of experience in the art of natural scent. Born from generations of herbal knowledge and a deep respect for the earth, Aronica brings refined botanical fragrances into everyday living.
After decades of pioneering the private-label fragrance market, Herb Family launched Aronica to share its most personal and inspired creations directly with consumers. We believe that fragrance should not only smell beautiful—it should feel meaningful.
Our Story Begins on a Herb Farm
Aronica’s co-founder Jae was raised on a family-run herb farm, where scent wasn’t just part of the air—it was part of life. Herbs were grown not only for fragrance, but also for food, medicine, and emotional well-being. This holistic understanding of nature’s power became the foundation of her life’s work. Alongside her husband, she inherited the farm in 1997 and has since traveled the world in search of the finest raw materials to create nature-driven fragrances for the home.
Each Aronica product is blended with care, drawing from decades of experience, a passion for detail, and an unwavering commitment to quality.
Our Philosophy: Mindful Fragrance for the Soul
We approach scent as a language of well-being. Each product is crafted to enhance both atmosphere and mood, turning everyday spaces into sanctuaries. Our design philosophy balances aesthetics with purpose—combining elegant form with emotional function.
We use:
Cruelty-free formulas
Paraben-free ingredients
Nature-inspired materials
All to ensure a safe and soulful scent experience, just as nature intended.
Innovation in Design & Craftsmanship
Our signature flower diffusers and woodcraft diffusers are a testament to our love for design. Using preserved sola flowers or hand-prepared fresh florals, we craft pieces that bloom endlessly without dripping or fading. Our woodcraft diffusers are more than scent tools—they’re seasonal messages of joy, reflection, and gratitude.
These unique objects express not only fragrance, but the deep-rooted artistry and innovation that defines Herb Family.
What We Offer
Aronica delivers a complete line of fragrance solutions for the home:
– Reed Diffusers
– Scented Candles
– Perfume Sachets
– Home Sprays
– Decorative Diffusers (Flower & Woodcraft)
– and More